Report: Google Assistant beats contenders for topics answered and accuracy

In January, Stone Temple Consulting released a virtual assistant consumer survey presenting the majority of respondents wanted the deputies to provide “answers” rather than conventional search results. Today, the firm published a follow-up survey that measured the relative accuracy of the four major assistants.

It compared results of” 5,000 different the issue of everyday factual knowledge” on Google Home, Alexa, Siri and Cortana, use traditional Google search results as a baseline for accuracy. The following table shows the study’s top-line results.

As one might have anticipated, the Google Assistant answered more the issues and was correct more often than its challengers. Cortana came in second, followed by Siri and Alexa. Of the issues to it could answer, Amazon’s Alexa was the second most accurate assistant. Siri had the highest percentage of wrong answers of the four competitors.( Apple is reportedly “finalizing” its Amazon Echo challenger .)

[ Read the full article on Search Engine Land .]

Read more: marketingland.com

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