Marketing Day: The psychology of search, B2B marketing& more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

Meet the fake news of the online marketing world( that Google loves !): Review sites
Jul 26, 2017 by David Rodnitzky
Move over, fake news. Columnist David Rodnitzky takes a look at fake facts about online marketing vendors and why Googleas SEO algorithm isnat dividing the fake review sites from the real ones.
Jul 26, 2017 by David Rodnitzky
Move over, fake news. Columnist David Rodnitzky takes a look at fake facts about online marketing vendors and why Googleas SEO algorithm isnat dividing the fake review sites from the real ones. The psychology of search: Unleashing the power of connect
Jul 26, 2017 by Ryan Shelley
There are many factors that contribute to high search engine rankings, but columnist Ryan Shelley argues that we often overlook the most important one: the user experience.
Jul 26, 2017 by Ryan Shelley
There are many factors that contribute to high search engine rankings, but columnist Ryan Shelley argues that we often overlook the most important point one: the user experience. How to approach your B2B marketing like an NFL quarterback
Jul 26, 2017 by Sonjoy Ganguly
You need to have your eye on the whole field a the big picture a to successfully capture and nurture B2B results, argues contributor Sonjoy Ganguly.
Jul 26, 2017 by Sonjoy Ganguly
You need to have your eye on the whole field a the big picture a to successfully capture and fostering B2B leads, argues contributor Sonjoy Ganguly. Linqia unveils afirsta platform for predicting influencer participation
Jul 26, 2017 by Barry Levine
Company says its newest AI layer builds on its five-year database of engagement performance, where brands only pay for performance.
Jul 26, 2017 by Barry Levine
Company tells its newest AI layer builds on its five-year database of engagement performance, where brands only pay for performance. 5 eternal marketing lessons you can hang your hat on
Jul 26, 2017 by Dave Davies
Trend may come and go, but columnist Dave Davies shows that the core principles of marketing are just as applicable today as they were decades or even centuries ago.
Jul 26, 2017 by Dave Davies
Tendency may come and go, but columnist Dave Davies shows that the core principles of marketing are just as applicable today as they were decades or even centuries ago. When Marketo went offline, self-described ageeka rescued domain after their own failure to renew
Jul 26, 2017 by Barry Levine
aGood samaritan was the only motivation, a tweeted applications engineer Travis Prebble. aI didnat buy the domain, just paid renewal.a
Jul 26, 2017 by Barry Levine
aGood samaritan was the only motive, a tweeted applications engineer Travis Prebble. aI didnat buy the domain, merely paid renewal.a Tru Optik announces collaboration with comScore
Jul 26, 2017 by Barry Levine
comScoreas demographic data offer a consolation level for traditional ad purchasers new to Over-the-Top( OTT) Tv, tells Tru Optik CEO
Jul 26, 2017 by Barry Levine
comScoreas demographic data provides a consolation level for traditional ad purchasers new to Over-the-Top( OTT) Tv, says Tru Optik CEO Forging customer connections in a privacy-obsessed world
Jul 25, 2017 by EJ McGowan
Marketer today typically have access to a wealth of data about their customers and prospects, but that doesnat mean itas a free for all. Contributor EJ McGowan advises how marketers can deliver personalized content while respecting customersa privacy fears
Jul 25, 2017 by EJ McGowan
Marketer today typically have access to a wealth of data about their customers and prospects, but that doesnat entail itas a free for all. Contributor EJ McGowan advises how marketers can deliver personalized content while respecting customersa privacy fears Three must-read ABM tendencies for 2017
Jul 25, 2017 by Digital Marketing Depot
Data-driven Account-Based Marketing( ABM) is creating a digital revolution and rewriting the rules of B2B marketing as we know them. In this report from Oracle, youall learn how programmatic media is dramatically improving the scale, automation and impact of ABM endeavours. Even the Best Analytic Method Will Fail if You Don’t Transgress Down Silos, CMS Wire Iconosquare Introduces Analytics for Instagram Stories, MarTech Advisor Without the Right Analytics Tools, Marketers Trust Instinct More than Insight, eMarketer Facebook Shells Out $ 500,000 For Project to Fight Election Hacking, Gizmodo Snapdeal board dedicates nod to Flipkart’s bid, but obstacles remain, Reuters Tech leaders speak out against Trump ban on transgender troops, Axios 5 Way to Get Fresh Content, CopyPressed How to Turn One Content Idea into a Fascinating Four-Part Series, Copyblogger The Ultimate Guide to Content Marketing Channels: Audio& Visual, CMS Wire Developing a Multi-channel Management Strategy That Delights Customers, Shopify Plus eCommerce Answers: 3 Weighty Reasons Why Top Brands are Abandoning the Monoliths in Droves, www.getelastic.com How to Level the Playing field as Amazon Eats the World, Multichannel Merchant Best hours to send email marketing campaigns, VerticalResponse The 4 Survey Emails That’ll Get Answers to Your Most Pressing Questions, AWeber Communications How Millennials Are Different& How to Engage Them, MarketingProfs Nestle Japan CMO Masafumi Ishibashi on brands as publishers, Digiday Why It’s Time to Rebuild Traditional Marketing Teams, Contently Benchworks Names Chuck Heinz as Executive Director of Strategic Planning, Benchworks Datorama Launches SmartLenses, Instant Dashboards for Marketing Performance Optimization, Market Wired Marketing Science Veteran Dave Cameron Joins Target Data Corporation As Vice President Of Analytics, TargetData Ad Tech Desperately Needs Data Exchange Standards, AdExchanger Neal Sharma, Co-founder& CEO at DEG Talks Marketing Tech, MarTech Advisor Should You Trust Artificial Intelligence to Drive Your Content Marketing ?, Content Marketing Institute Study: Marketers struggle with personalized location-based ads, Retail Dive Top 10 Mobile Consumer Statistics On Purchase Behavior, MediaKix Does Snark= Sales? What Consumers Want from Brands on Social Media, Top Rank Marketing Blog First Facebook TV Episodes Are Said to Be Ready for Mid-August, Bloomberg Twitter adds updates about interesting links, trends and accounts to its Notifications tab, TechCrunch

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