Marketing Day: Social media automation, modern commerce& Facebook video ads

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

A winning process yields winning outcomes: Conversion optimization tips-off from SMX Advanced
Jul 3, 2017 by Brendan McGonigle
Itching to run that next big exam? Columnist Brendan McGonigle shares insights on conversion rate optimization from SMX Advanced.
Jul 3, 2017 by Brendan McGonigle
Itching to run that next big exam? Columnist Brendan McGonigle shares insights on conversion rate optimization from SMX Advanced. Imagining the possibilities of marketing and artificial intelligence
Jul 3, 2017 by Rob Rasko
Ad tech isnat dead. In fact, thanks to artificial intelligence, itas evolving. Columnist Rob Rasko discusses the ways marketers are currently taking advantage of AI to transform their strategies.
Jul 3, 2017 by Rob Rasko
Ad tech isnat dead. In fact, thanks to artificial intelligence, itas evolving. Columnist Rob Rasko discusses the ways marketers are currently taking advantage of AI to transform their strategies. Social media automation: Oxymoron or godsend ?
Jul 3, 2017 by Seth Price
When it comes to engaging with customers on social, automation can save you both hour and money. Contributor Seth Price outlines four things to consider when automating your social media content.
Jul 3, 2017 by Seth Price
When it comes to engaging with consumers on social, automation can save you both period and money. Contributor Seth Price outlines four things to consider when automating your social media content. Whatas the future of modern commerce? Or, why did Amazon buy Whole Foods ?
Jul 3, 2017 by Brian Solis
Todayas retail surrounding demands a shift in mindset and an unprecedented level of consumer appreciation. Contributor Brian Solis lays out the track he believes retailers must take to be successful.
Jul 3, 2017 by Brian Solis
Todayas retail surrounding demands a shift in mindset and an unprecedented level of customer understanding. Contributor Brian Solis lays out the path he believes retailers must take to be successful. How to inject importance into your product pages
Jul 3, 2017 by Ben Jacobson
Hurry! Act now! Contributor Ben Jacobson shares five ways to instill a sense of urgency into your content to increase your conversion rate.
Jul 3, 2017 by Ben Jacobson
Hurry! Act now! Contributor Ben Jacobson shares five ways to instill a sense of urgency into your content to increase your conversion rate. AppsFlyer builds its attribution data more transparent
Jul 3, 2017 by Barry Levine
This Agency Transparency solution, the company tells, is the first to offer easy access to this kind of detailed data for brands.
Jul 3, 2017 by Barry Levine
This Agency Transparency solution, the company says, is the first to offer easy access to this kind of detailed data for brands. How video ad quality affects campaign performance on Facebook
Jul 3, 2017 by Aden Andrus
How much time and money should be used put into a video to get results? Contributor Aden Andrus looks at the relationship between video ad quality and campaign performance on Facebook. Connecting Content to Measurable Business Outcomes, Contently The Paid Marketing Metrics You Must Measure, Marketo 7 Style to Convert Website Guests into Subscribers, Search Engine Journal How to Beat the Battle of an Ineffective Blog, Content Marketing Institute Six tips for generating evergreen blog content, 3Q Digital Amazon completes its acquisition of Middle Eastern e-commerce firm Souq, TechCrunch Apple Taipei 101 please open Taiwan, Apple Microsoft to Cut Marketings Jobs Next Week, Wall Street Journal 3 Tell-Tale Signs Your Content Is Bearing The Life Out Of People, Jeff Bullas Ask a Content Strategist: How Do You Use Articles to Influence B2B Leads ?, Contently How to Uncover Hidden Content Opportunities with Topic Archaeology, Convince and Convert Automattic’s Matt Mullenweg on facing exclusion in design with actions, TechCrunch Amazon Consumer Shopping Survey- Amazon Usage Insights, Offers Blog Can Grocers Survive the Amazon and Walmart Squeeze Play ?, Multichannel Merchant Shopper Marketing Is Moving Online As Brands Open Data To Stores, AdExchanger Data Shows CTR and Open Rate Rise Despite Email Marketing Challenges, KoMarketing How to Write Compelling Intros for Mobile Email Marketing, Top Rank Marketing Blog 5 Tips to Bring Performance Marketing into Focus, MarTech Advisor How can Brands Turn Smart Tech Data into Usable Intelligence ?, MarTech Advisor ‘We need to be bolder ‘: How publishers control their brand identity on social platforms, Digiday Does The Instagram Algorithm Cater To Top Influencers ?, MediaKix How to Create Instagram Stories Ads for Traffic and Conversions, Social Media Examiner

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