Marketing Day: SMB retailer survey, on-site SEO mistakes& the CMO audit series

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

60% of SMBs report half or more of online marketings come from Amazon, Jet& eBay[ Survey ]
Aug 3, 2017 by Amy Gesenhues
NetElixir surveyed 500 SMBs that sell products via online marketplaces to get a deeper understanding of their e-commerce experience.
Aug 3, 2017 by Amy Gesenhues
NetElixir surveyed 500 SMBs that sell products via online marketplaces to get a deeper understanding of their e-commerce experience. 16 common on-site SEO missteps you might be inducing right now
Aug 3, 2017 by Pratik Dholakiya
Columnist Pratik Dholakiya shares the 16 technological SEO issues he ensure most frequently. Even the most experienced SEO professionals can sometimes overlook these common issues!
Aug 3, 2017 by Pratik Dholakiya
Columnist Pratik Dholakiya shares the 16 technological SEO issues he ensure most frequently. Even the most experienced SEO professionals can sometimes overlook these common issues! How to bridge the gap between brand and direct reply marketing
Aug 3, 2017 by Alison Lohse
How do you reach common ground between brand and direct reply campaigns? Columnist Alison Lohse says we need new metrics and more granular data to help bridge the divide between the two.
Aug 3, 2017 by Alison Lohse
How do you reach common ground between brand and direct answer campaigns? Columnist Alison Lohse tells we need new metrics and more granular data to help bridge the divide between the two. The CMO audit series, Part 4: The convergence of UX and performance marketing
Aug 3, 2017 by Scott Rayden
Columnist Scott Rayden sits down with 3Q Digitalas Aaron Bart to discuss the evolution of UX and how itas increasingly intersecting with performance marketing and the growth of brands. Analytics approaches every marketer should know# 2: Diagnostic analytics, Econsultancy Drive Enterprise Productivity with Intelligent Metrics, Web Analytics World When Data Deceives: Stimulating Data-Driven Decisions Without Misreading Analytics, CMS Wire Facebook Drowns Out Fake News With More Info, Wall street Journal Snap pops after report Google offered to buy for at the least $30 billion, Business Insider Why Apple Is Heading for More Censorship in China, Wall street Journal How to Unlock the Door to Effective Content with Your Creativity, Copyblogger The Essential Elements of Amazing Content, Compukol Want Content That’s More Usable& Reusable? Chunk It, Content Marketing Institute 3 Way to Simplify B2B Ecommerce, Practical Ecommerce Here’s What’s Next for Amazon Sellers, MarTech Advisor Independent retailers, repeat buyers, and Amazon, Practical Ecommerce 4 secrets to high-performing signup kinds, My Emma Hit the books with A+ back-to-school subject lines, VerticalResponse Why Investing in Content is Vital to Email Marketing’s Continued Success, Movable Ink Blog How much trash is in the digital ad market ?~ ATAGEND, Econsultancy So You Want to Be a CMO? 5 Skill to Get You There, MarTech Advisor Using Color Psychology to Boost Marketings& Website Conversions, MarketingProfs Influenster App Launches Short-Form Video Reviews Feature, Market Wired MPP Global Installs Key Executives to Bolster U.S. Team, MPP Global Building your ABM Tech Stack- Do I Require to Scrap my Stack ?~ ATAGEND, MarTech Advisor DAM: The Guardian of Your Brand, CMS Wire Study: Early tech adopters eager to use VR for shopping, Retail Dive Audience Targeting Tactics For Facebook App Install Ads, PPC Hero Study: Micro-influencers find higher involvement but less ROI, Mobile Marketer

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