Marketing Day: Google manual actions FAQ, Facebook Pages& martech trends

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

3 strategic aims SEO consultants should fulfill
Nov 15, 2017 by Ryan Shelley

Nov 15, 2017 by Ryan Shelley
Google Manual Actions: Often asked questions and their answers
Nov 15, 2017 by Kaspar Szymanski
Contributor Kaspar Syzmanski addresses some of the most commonly raised questions and issues regarding Google penalties.
Nov 15, 2017 by Kaspar Szymanski
Contributor Kaspar Syzmanski addresses some of the most commonly raised questions and issues regarding Google penalties. 3 case analyzes of replicate content consolidation
Nov 15, 2017 by Chris Long
Columnist Chris Long shares examples of how he addressed duplication and similar website content to improve organic search performance for his clients.
Nov 15, 2017 by Chris Long
Columnist Chris Long shares examples of how he addressed duplication and similar website content to improve organic search performance for his clients. Facebook will tell publishers, creators the top Pages that shared their videos
Nov 15, 2017 by Tim Peterson
With Highlighted Shares, Facebook aims to encourage Pages to collaborate to grow their audiences, borrowing from YouTubeas playbook.
Nov 15, 2017 by Tim Peterson
With Highlighted Shares, Facebook aims to encourage Pages to collaborate to grow their audiences, borrowing from YouTubeas playbook. 5 marketing technology trends CMOs need to master for 2018
Nov 15, 2017 by Jim Yu
As we edge closer to 2018, columnist Jim Yu lays out five martech tendencies youall need to monitor to leading your organization to success in the year ahead.
Nov 15, 2017 by Jim Yu
As we edge closer to 2018, columnist Jim Yu lays out five martech trends youall need to monitor to leading your organization to success in the year ahead. Customer Experience in the Age of Social Media
Nov 15, 2017 by Digital Marketing Depot
Join our social media and CX experts as they explain how social customer service tools can help brands offer winning digital client experiences.
Nov 15, 2017 by Digital Marketing Depot
Join our social media and CX experts as they explain how social customer service tools can help brands provide winning digital client experiences. Itas time for creative to retake centre stage
Nov 15, 2017 by John Nardone
Has programmatic set great creative on the back burner? Columnist John Nardone explains why agencies need to put creative at the forefront of their efforts again.
Nov 15, 2017 by John Nardone
Has programmatic set great creative on the back burner? Columnist John Nardone explains why bureaux need to put creative at the forefront of their efforts again. YouTube launches ticket marketings partnership with Ticketmaster in the US
Nov 15, 2017 by Amy Gesenhues
Along with a list of tour dates, music fans will be able to click a Ticketmaster link within a video to buy concert tickets.
Nov 15, 2017 by Amy Gesenhues
Along with a listing of tour dates, music fans will be able to click a Ticketmaster link within a video to buy concert tickets. AdQuick adds tools to measure impact from outdoor ad campaign
Nov 15, 2017 by Barry Levine
The self-service ad platform now lets brands track effectiveness via posted photos, direct reply codes, geofencing and lifts in website visitors by ZIP codes.
Nov 15, 2017 by Barry Levine
The self-service ad platform now lets brands track effectiveness via posted photos, direct response codes, geofencing and lifts in website visitors by ZIP codes. Singular Fraud Index highlights more secure mobile ad networks& challenges for marketers
Nov 15, 2017 by Ginny Marvin
The new analyse looks at hoax prevention across the mobile advertising industry.
Nov 15, 2017 by Ginny Marvin
The new study looks at hoax prevention across the mobile advertising industry. Is holiday retail still king? 4 ways to get smarter about vacation marketing
Nov 15, 2017 by Kyle Henderick
As more customers shop outside the traditional vacation shopping period, how should marketers react? Columnist Kyle Henderick outlines four ways to help your brand stay ahead of the rivalry.
Nov 15, 2017 by Kyle Henderick
As more customers shop outside the traditional vacation shopping period, how should marketers react? Columnist Kyle Henderick outlines four ways to help your brand stay ahead of the competition. Facebook builds it easier for advertisers to reach people internationally
Nov 14, 2017 by Tim Peterson
Facebook has rolled out four new tools for brands to determine and publicize to people around the world.
Nov 14, 2017 by Tim Peterson
Facebook has rolled out four new tools for brands to detect and publicize to people around the world.

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:

NinthDecimal announces awebsite to storea offline attribution ability
Nov 15, 2017 by Greg Sterling
Study released with launch offers insights that present nuances in consumer behaviour based on device utilization and how a client comes to a website.
Nov 15, 2017 by Greg Sterling
Study released with launch offers insights that depict nuances in consumer behaviour based on device usage and how a client comes to a website.

Online Marketing News From Around The Web:

3 marketing myths we debunked by analyse YouTubeas audience, Think with Google 4 Fixes for More Effective Content Marketing, Convince and Convert 8 Way to Make Thumb-Stopping Social Media Content, MailChimp Does Long-Form Content Still Get Worthwhile Results ?, The Blog Tyrant Increase Customer Lifetime Value after Black Friday, Cyber Monday, Shopify Study: Chatbots deliver 25 M coupons this year, Mobile Marketer The Key to Successful ABM: Marketing and Marketings Alignment, Marketo To Crack China, Ad Tech Players Must Be Local Or Go Home, AdExchanger Up Your Personalization Ante With the Help of Machine Learning, CMS Wire What Happens After the Video View ?, eMarketer

Read more: marketingland.com

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