8 of the Biggest Marketing Mistakes We’ve Ever Seen

Everyone constructs mistakes. Even( especially ?) marketers. Usually, we learn from them and move on with our lives, maybe escaping with only a touch of public shaming. But what happens to those companies that stimulate mistakes on a much greater scale and cost their company millions in clout or( gulping) dollars?

They go down in history as the biggest marketing mistakes of our time. It’s hard to move on when you’re being cited as the example of what not to do, huh?

We looked into the biggest mistakes from many popular brands — but glossed similar instances of faux pas from smaller companies, because, well, we don’t want to hurt the up-and-comers.

Keep reading for a little amusement, and some reminders of what you should never do to ensure you don’t repeat these mistakes yourself.

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