Youave likely heard some buzz about Facebook Messenger of late, but most brands still don’t understand how to leverage it effectively. With 2. 4 billion messages exchanged between businesses and people each month, it’s time to construct the most out of the channel.
After all, 53% of people who message business say they are more likely to shop with a business they can message. And 67% of people say they plan to increase their messaging with business over the next 2 years. And, messages you send through Messenger will appear on a useras locked telephone screen — so your odds of reaching a user are greatly increased from sending a follow up email.
So, how can you attain the most of this network? We’re outlining five quick wins you can start using today.
5 Way to Get More Messages on Facebook
1) Optimize your page for messages.
Having a Facebook page that encourages users to message your page is the first — and easiest — way to encourage visitors on your business page to message your brand. It seems overly simple, but merely optimizing your page to point users towards messaging you can have a huge impact on the number of messages you receive from interested or curious potential customers.
Try 😛 TAGEND Setting your default Facebook Page CTA to Message Us. Inspiring visitors to message your page with the copy in your business description.