4( not so) ordinary conversion components you may be abusing

The website conversion process starts with driving traffic to your site, but not only any traffic — it needs to be targeted traffic. That’s a small, but crucial, detail.

What’s the danger of “untargeted” traffic? Well, for one, it’s a huge waste of time and resources. And two, if the search engines are paying attention( and they are ), the untargeted traffic leaving your site can have an impact on your search engine rankings.

Untargeted traffic is lose-lose.

But let’s get back to the good various kinds of traffic. No matter what form of online marketing you are engaged with, all of them should have a primary goal to drive targeted traffic to your site.

[ Read the full article on Search Engine Land .]

Read more: marketingland.com

Leave a Reply

Your email address will not be published. Required fields are marked *